- Leadership Focus on Product Development as a Key Business Process
- The Strategic View of Top-Line Growth
- Enabling Your Product Development Process to Have the Ability to Produce the Right Data, Deliverables, and Measures of Risk within the Context of Your Phase/Gate Structure
- Executive Commitment to Driving Culture Change
- Summary
- References
Executive Commitment to Driving Culture Change
Being a proactive leader requires disciplined follow-through on product development process execution. DFSS can and will become a major source of success in your business if you spend the time to plan a disciplined implementation within the context of a well-designed and managed product development process. The goal is to transition your business from short-term cost efficiency to sustained economic growth over the long term. To do so, you must lead your organization to deliver value to your customers by giving them what they want. Then they will happily provide you with what you want.
Lead boldly!