Web Page Content
Several design techniques can be used for the content of web pages:
Each web page should have a focus topic or a theme. Pages with multiple themes should be broken into multiple pages (each dedicated to a particular theme).
Each page should serve some purpose, without providing useless or redundant information. This will ensure that you're maintaining only useful pages.
Use good writing style in your web page content. It should be as fun and easy to read as any other form of writing.
Determine the appropriate layout of the content; if appropriate, group the content logically.
Use graphics that complement the content, such as a traffic light icon that changes depending upon the availability status of a particular service.
Don't overuse graphics; they can slow the loading process or make it difficult to read the content.
Don't use irrelevant graphics just because you want to fill the page with something lively.