- Just What Is Universal Search?
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- Universal Search Is Here to Stay and Grow
Universal Search Is Here to Stay and Grow
In the coming months, the search engine industry will be driven to following Google's lead, incorporating all types of content into its search results. Optimizing all of your site's content, not just your regular web pages, will become very important, not only for Google's results but for Yahoo!, MSN Live Search, and Ask, as well.
There's no stepping back. This development will only go forward for the search engines. If you have a website with all types of content, definitely consider taking the steps to optimize all of it. This is what will help you stay competitive in your market space. Understanding how Google's Universal Search affects that market space will be crucial to all businesses on the Web, from now on.