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Electrify your presentations, speeches, and pitches…and get the results you want!
The right verbs
• ignite your communication
• make it memorable, impactful, dynamic
• attract audiences like moths to flame
Grab the right verb and use it the right way to:
• Close sales
• Launch businesses
• Build and unite teams
• Forge consensus
• Spearhead change
• Recruit contributors and volunteers
• Craft A+ academic papers and presentations
Jam-packed with examples drawing on thousands of years of storytelling, literature, and experience
Indispensable for every manager, entrepreneur, salesperson, and student!
CHAPTER 1 Why and How Power Verbs Can Pump Up Your Speeches and Presentations 1
Let’s Take a Moment and Think About Language 4
What Is the Special Significance of Language? 4
Weave in Beautiful Words 6
Additional Support for You 7
CHAPTER 2 The Connection Between Success and Communications 11
Pronunciation Notes 13
Verb Forms 13
CHAPTER 3 How to Use This Book 17
CHAPTER 4 Art/Particular Visual Art Forms: Acting, Dance, Music, Painting and Printmaking, Photography, Publishing and Writing 23
Acting, Performing, and Visual Art 23
Dance 31
Music 31
Painting/Printmaking 33
Photography 33
Publishing and Writing 34
CHAPTER 5 The Earth and Nature: Earth’s Properties, History, Structure, and Composition 37
CHAPTER 6 History, Ancient and Modern: Mankind, Military, and Combat 43
Mankind, Government, and Politics 43
Military and Combat 56
CHAPTER 7 Human Life and the Development of Human Life: Health and Disease,Types of Human Behavior and Experience, Nature, and Climate 63
Health and Disease 63
Negative or Unpleasant Human Behavior 65
Positive Human Behavior 86
Nature and Climate 94
CHAPTER 8 Matter and Energy: Physical Properties 95
CHAPTER 9 Religion: Ethics and Morality 97
CHAPTER 10 Society and Social Organizations: Culture, Business Concepts and Economics, Education, Law, Politics and Government, Social Groups, and Organizations 105
Culture 105
Business and Educational Concepts 113
Capitalism, Free Markets, and Entrepreneurship 115
Finances and Money 115
Leaders, Managers, Supervisors 116
Economics and Monetary 120
CHAPTER 11 Education: Communications and Law 123
Communications 123
Law 137
CHAPTER 12 Technology: Control, Fields of Technology, Measurement, Science,Tools, and Machines 143
SOURCES 147
Index 149