The Power of Storytelling - Learn the Key Skills to Successfully Engage Your Audience (Video Course)
- By Carl Pritchard
- Published Jul 15, 2024 by Addison-Wesley Professional.
Online Video
- Your Price: $159.99
- List Price: $199.99
- About this video
Video accessible from your Account page after purchase.
Register your product to gain access to bonus material or receive a coupon.
Description
- Copyright 2024
- Edition: 1st
- Online Video
- ISBN-10: 0-13-534107-8
- ISBN-13: 978-0-13-534107-0
2+ Hours of Video Instruction
To stand out in your career, you need to be able to telland sella story.
We all have stories to tell, but being able to take others along for the ride is the challenge to be overcome. Drawing on the power of the stories themselves, this course provides the means to take storiesyour own or from other sources--and weave them into any situation, from a business case to a software user story.
You will learn how to identify which elements of your stories can become applicable in almost any setting and the importance of weaving a metaphor through a presentation. By the end of this course, youll know how to determine when its appropriate to move on to other topics in order to leave your audience wanting more.
Carl Pritchard, engaging speaker and journalist with over 40 years of experience telling stories, dives into the key skills you need to become an effective storyteller who can draw in your audience and get your point acrossevery time.
Career Success Series:
The Career Success Series from Pearson addresses essential skills for your personal and professional development in the areas of communication, presentation, critical thinking, teamwork, leadership, problem solving, and resilience. These skills are critical for any industry, any job title, and any career stage whether youre just starting out or have been in the workforce for years. Expert trainers deliver practical tools and techniques you can use to enhance your resume, excel in your career, or simply enrich your life skills.
Learn How To:
- Identify appropriate story sources for business settings
- Build memorable story lines and characters
- Draw analogies and metaphors to make points unforgettable
- Remember the importance of vocal tone and emphasis in sharing information
About Pearson Video Training:
Pearson publishes expert-led video tutorials covering a wide selection of technology topics designed to teach you the skills you need to succeed. These professional and personal technology videos feature world-leading author instructors published by your trusted technology brands: Addison-Wesley, Cisco Press, Pearson IT Certification, Prentice Hall, Sams, and Que Topics include: IT Certification, Network Security, Cisco Technology, Programming, Web Development, Mobile Development, and more. Learn more about Pearson Video training at http://www.informit.com/video.
Video Lessons are available for download for offline viewing within the streaming format. Look for the green arrow in each lesson.
Sample Content
Table of Contents
Course Introduction
Welcome to the Course
The Story of Stories
Sourcing stories from antiquity
Understanding how stories resonate (and create safe spaces)
Telling a story and making it memorable
Story Identification
Understanding what a story can reveal
Being honest has a role in storytelling
Exploring the full range of story sources
Using the power of simplicity (and a coat of paint)
Build Memorable Story Lines
Building the environment
Building the characters, even if you are the main actor
Using the five senses in the story
Going off on tangents - Safe versus unsafe
Affirming the metaphor or analogy
The Unforgettable
Opening with it and affirming it
Tying the story to the audience
Abandoning the story briefly
Reasserting the metaphor
Putting the audience inside
Vocal Tone and Bringing it Home
Adding bells and whistles to the story
Using the power of anticipation
Circling back to the beginning
Affirming the point
Creating a history and granting access
Course Summary