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Discover the attributes of the 25 greatest business leaders and how they can enhance your own leadership. Two of the world's leaders in business knowledge and insight come together to select and profile the 25 most influential businesspeople of the past quarter century. The team: Nightly Business Report, the United States' #1 daily TV business news program, and Knowledge@Wharton, The Wharton School's online journal of research and business analysis. The book's incisive profiles show exactly how each business leader became so influential. They teach lessons you can use to discover, refine, and nurture your own leadership style -- and gain powerful influence in your own career. You'll gain new insights into familiar faces (Jack Welch, Lou Gerstner, Bill Gates). But you'll also gain greater appreciation for less heralded individuals -- from Mary Kay's Mary Kay Ash to Mohammed Yunus, whose 'microlending' revolution is helping millions of poor people around the world transform themselves into entrepreneurs. The full list: Andy Grove; Bill Gates; John Bogle; Steve Jobs; Warren Buffett; Herb Kelleher; Sam Walton; Jack Welch; Jeff Bezos; Mary Kay Ash; Michael Dell; Peter Drucker; Alan Greenspan; Oprah Winfrey; George Soros; James Burke; Lee Iacocca; Peter Lynch; Frederick Smith; Mohammed Yunus; Ted Turner; Lou Gerstner; Charles Schwab; Richard Branson; and William George. No other book offers this much actionable insight into this many extraordinary business leaders.
Introduction.
1. Best of the Best. Inside Andy Grove’s Leadership at Intel.
2. Leadership and Corporate Culture.
3. Truth Tellers.
4. Identifying an Underserved Market.
5. Seeing the Invisible.
6. Using Price to Gain Competitive Advantage.
7. Managing the Brand.
8. Fast Learners.
9. Managing Risk.
10. Conclusion.
References.
Index.