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Financial markets use persuasion, propaganda and salesmanship to survive. They smooth over weaknesses and highlight their strengths to seduce us into parting with our money. Investment products wrapped in euphemisms and simplified language hide complexity and unclear risk. This book helps you to understand the real risks involved in investing, make informed decisions and take control of your investments.
Acknowledgements
Introduction
Part One The investor’s journey
Chapter 1 The rational stock market investor
Chapter 2 Magic numbers
Chapter 3 Safe havens
Chapter 4 Charm trap
Part Two Trading to win
Chapter 5 The disciplined share trader
Chapter 6 Bear market toolkit
Chapter 7 Charting dreams
Chapter 8 Technical indicator secrets
Part Three The professionals at work
Chapter 9 Investment banking power
Chapter 10 The super traders
Chapter 11 Derivatives chaos
Chapter 12 Currency markets miasma
Part Four Your money
Chapter 13 Bank tricks
Chapter 14 Collective investments unmasked
Chapter 15 Pensions crisis
Part Five Safety first
Chapter 16 Insurance comfort
Chapter 17 Risk without frontiers
Chapter 18 The price of reputation
Chapter 19 Blow-up
Part Six Rules or ruin
Chapter 20 Decline and fall
Chapter 21 New rules, new city
Chapter 22 Face lift for the Old Lady
Chapter 23 Corporate heartbeat
Part Seven Behind the façade
Chapter 24 The day of the whistle-blower
Chapter 25 Media manoeuvres
Chapter 26 The power of perception
A final word
Index
Appendix 1. Wake-up investment rules
Appendix 2. Regulatory Trends
Appendix 3. Investment software checklist
Appendix 5. Useful web sites
Appendix 6. Further resources