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Without effective execution, no business strategy can succeed. This second edition delivers a powerful framework every leader can use to overcome the obstacles to successfully deploying business strategy. In this book, leading consultant and Wharton professor Lawrence Hrebiniak offers a comprehensive, disciplined process model for making strategy work in the real world. Drawing on his unsurpassed experience, Hrebiniak shows why execution is even more important than many senior executives realize, and sheds powerful new light on why businesses fail to deliver on even their most promising strategies. He offers a systematic roadmap for execution that encompasses every key success factor: organizational structure, coordination, information sharing, incentives, controls, change management, culture, and the role of power and influence in your business. With three new chapters, expanded coverage, and new examples, the Second Edition of this highly successful book is the definitive guide for turning strategy into action.
Introduction to the Second Edition xxiii
Acknowledgments xxv
Introduction to the First Edition xxvii
Learning from Experience xxviii
What You Need to Lead xxviii
The Big Picture xxviii
Effective Change Management xxix
Applying What You Learn xxix
The Bottom Line xxx
On a Final Note xxx
A Few Thanks xxx
PART I: KEY FACTORS IN STRATEGY EXECUTION 1
Chapter 1 Strategy Execution Is the Key 3
Execution Is a Key to Success 5
Making Strategy Work Is More Difficult Than the Task of Strategy Making 6
A Focus on Making Strategy Work Pays Major Dividends 8
Managers Are Trained to Plan, Not Execute 9
Let the “Grunts” Handle Execution 10
Planning and Execution Are Interdependent 11
Execution Takes Longer Than Formulation 14
Execution Is a Process, Not an Action or Step 17
Execution Involves More People Than Strategy Formulation 18
Additional Challenges and Obstacles to Successful Execution 19
Wharton-Gartner Survey and Executive Education Data Collection . . . .20
The Results: Obstacles to Successful Strategy Execution 22
Execution Outcomes 26
The Execution Challenge 28
Having a Model or Guidelines for Execution 29
Strategy Is the Primary Driver 29
Choosing an Organizational Structure 29
Coordination and Information Sharing 30
Clear Responsibility and Accountability 30
The Power Structure 30
Incentives, Controls, Feedback, and Adaptation 31
The Right Culture 31
Leadership 31
Managing Change 32
Applications and Special Topics 33
The Next Step: Developing a Logical Approach to Execution Decisions and Actions 33
Summary 35
Endnotes 36
Chapter 2 Overview and Model: Making Strategy Work 37
Common Versus Unique Execution Solutions 38
A Need for Action 40
A Model of Strategy Execution 41
Corporate Strategy 43
Corporate Strategy and Structure 45
Need for Integration 50
Executing Business Strategy 53
“Demands” of Business Strategy 55
Integrating Strategy and Short-Term Operating Objectives 56
Incentives and Controls 61
Incentives 63
Controls 64
Another View of the Model of Strategy Execution 65
Context of Execution Decisio