- Copyright 2015
- Edition: 1st
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EPUB (Watermarked)
- ISBN-10: 1-292-01193-9
- ISBN-13: 978-1-292-01193-6
The Innovation Book is your hands-on guide to turning new thinking into exciting opportunities. The quick-read format features an overview of each topic, what success looks like, the pitfalls to dodge and an action plan of what you can start doing - right now - to achieve success.
Includes:
- Your Creative Self – how to become a more powerful innovator
- Leading Innovators – how to inspire and motivate creative people
- Creating Innovation – how to develop and test new concepts
- Winning with Innovation – how to sell your new ideas
- The Innovator’s Toolkit – 20+ tools to help you create, shape and share your ideas
- The Innovator’s Case Notes – real-life examples of innovation in action; what would you have done?
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Table of Contents
- Introduction
- How to use this book?
- What is innovation?
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- part one: Your creative self
- Nurturing your creative genius
- Seeing what others do not see
- Becoming a more powerful innovator
- Giving up old ideas for better ideas
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- part two: Leading innovators
- Building a better, bigger brain
- Organising people for innovation
- Creating powerful innovation culture
- Motivating innovators
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- part three: Creating innovation
- Using the power of (creative) rebels
- Making new ideas useful
- Grinding your way from insight to (successful) innovation
- Measuring (unmeasurable) innovation
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- part four: Winning with innovation
- Winning and losing with innovation
- Making innovation popular
- Selling new ideas
- Renewing, transforming and disrupting
- Surfing waves of creativity
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- part five: The innovator’s Toolkit
- Creating (smarter) new ideas
- Altshuller’s innovation pyramid
- Burgelman and Seigel’s minimum winning game
- Osborn and Parnes’ creative problem-solving
- Altshuller’s theory of inventive problem-solving (TRIZ)
- Osterwalder’s business model canvas
- Amabile’s internal and external motivation
- Guilford’s convergent and divergent thinking
- Ries’ build-measure-learn wheel
- Shaping better futures
- Christensen’s disruptive innovation
- Schroeder’s innovation journey
- Usher’s path of cumulative synthesis
- Van de Ven’s leadership rhythms
- Friend’s three types of uncertainty
- Teece’s win, lose, follow, innovate grid
- d.school’s design thinking modes
- Sharing beautiful ideas
- Henderson and Clark’s four types of innovation
- Rogers’ adoption and diffusion curve
- Abernathy and Utterback’s three phases of innovation
- Chesbrough’s open innovation
- March’s exploration vs. exploitation
- Johnson and Johnson’s constructive controversy cycle
- Powell and Grodal’s networks for innovation
- Boyd’s OODA loop
- Final words
- More reading for curious people
- Index