How UPS Delivers Again and Again
- By New Word City
- Published Feb 1, 2010 by FT Press. Part of the FT Press Delivers Shorts series.
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Description
- Copyright 2010
- Edition: 1st
- eBook
- ISBN-10: 0-13-706229-X
- ISBN-13: 978-0-13-706229-4
Here we begin with a paradox: United Parcel Service, good old “Brown,” is seemingly a mighty bore yet actually a mighty innovator, one of America’s most creative companies. Constantly finding new ways to capitalize on change, it has escaped corporate complacency and flourished in hard times. Now it’s coping with global recession by reinventing itself yet again--this time with a whole new sideline, supply chain management.
By reputation, UPS is a conservative, inward-looking company with no visible yen for dramatic reinvention. Promotions typically go to lifers: Many executives started as drivers. Employees must behave according to strict standards. Those who meet the public are trained to be pleasant but tightly efficient, their every move optimized by time-and-motion experts. You don’t expect UPS to be so nimble.
New Word City, publishers of digital originals, contributes 10 percent of its profits to literacy causes.
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