- What Is a Facebook Page?
- Visiting a Facebook Page
- Creating Your Own Facebook Page
- Customizing Your Page
- Selecting Page Elements
- Final Thoughts
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Visiting a Facebook Page
So what do you find when you visit a person’s or business’s Page?
In many ways, a Facebook Page is like an online version of the traditional “fan club.” They both function in much the same way, focusing on a particular person or organization, disseminating information from and about the topic at hand, and encouraging discussions among club/Page members. There are no in-person meetings, of course, but a Facebook Page is essentially your official contact to the person or organization at hand.
Finding a particular Page is as easy as searching for it. Just enter one or more keywords that describe the person or organization into the search box in the Facebook toolbar, then click the Search button. When the search results page appears, click the Pages link in the sidebar; this will display all Pages that match your query. To view a specific Page, click the Page's name; to become a fan, click the Like button.
That’s right, you don’t “friend” a Page as you would an individual on Facebook. Instead, you “like” it. It’s the same thing, just different terminology. When you like a Page, you essentially subscribe to it, so that all of the status updates to that page appear in your News Feed on your Home page. Like I said, it’s just like becoming a friend of that person or company, just without using the f-word.
As you might suspect, a “fan” Page is very similar to a standard Facebook personal profile page. Facebook Pages have similar sections as do regular profile pages, with a few extra features added (see Figure 3). For example, a musician’s Page might have an audio player for that performer’s songs; some Pages include tabs for newsletters, promotions, discussion boards, and the like. Click the tab in the sidebar to view that tab’s contents.
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Figure 3 Lady Gaga’s Facebook page[md]complete with audio player and fan comments.